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Beijing, China

Landmark Tower 1, 12/F Unit 1215, No. 8 East Third Ring North Road, Chaoyang District, Beijing 100004, China

Tel: +86 10 6440 2106

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About TBA

The Beijing Axis is a professional service firm that does global procurement, international sales activation and cross-border advisory.

Combining extensive experience and comprehensive capabilities, The Beijing Axis collaborates with clients across their value chain through outsourced global procurement services, international sales activation and cross-border capital & strategic advisory, in order to raise their performance and profitability.

Since our establishment in 2002, we have successfully worked with a large number of Chinese and international MNCs across various sectors and industries such as mining and resources, energy and power, agriculture and agri-processing, infrastructure, construction, manufacturing, engineering, packaging and healthcare.

Our company is organised along four synergistic cross-border business units.


Beijing Axis Procurement is a China-focused global procurement house providing a comprehensive range of services across the supply chain. We have significant experience in sourcing raw materials, components, finished goods, specially designed/engineered equipment, and services from China. We work for clients that are doing large scale projects and capital expansions, as well as firms that require support with consumable products maintenance, repair and operations.

Sales Activation

The Beijing Axis Sales Activation provides international market development and expansion services to clients – we enhance sales growth and accelerate market share gain. We excel in ‘first client acquisition’ with strong capacity for continuous market development and sales. Our comprehensive services include market research and planning, marketing and brand management, business development and sales and distribution and logistics.


Beijing Axis Capital provides independent corporate finance advisory and transaction origination services. We have a specialist China-focused approach with extensive international and Africa-specific knowledge and experience. Following a strategic approach, we leverage our China knowledge and global networks to advise clients on cross-border acquisitions, disposals, joint venture transactions and fund raising.


Beijing Axis Strategy provides management consulting services to CEOs and senior executives in the areas of strategy formulation and strategy implementation. We work to support clients' planning processes but also to engage by means of active interventions to drive implementation initiatives. We have worked with clients across multiple industries, geographies and areas of the value chain.